PATIENT ADVOCACY: ENGINE OF CHANGE IN HEALTH CARE - Helaglobe

PATIENT ADVOCACY: ENGINE OF CHANGE IN HEALTH CARE

Advocacy is a key pillar of our mission. With our proven track record, we are the ideal partner to help you achieve your patient advocacy goals and be advocates for change and innovation in the health sector with a need-driven approach.

We build strong relationships with patient associations

At the core of our approach is building authentic and lasting relationships with patient groups. For more than a decade, through active listening and open dialogue, we have understood their needs, goals, and the challenges they face. In this way, we can develop tailored advocacy strategies that amplify their voices and promote positive change in the health care system.

 

Foto di mani al centro di un gruppo di persone

Our services for successful advocacy

  • Relationship building with patients: we get in touch with patients with a specific disease through the Associations and Federations that represent their voice and needs. We collect their stories and testimonies and amplify them through the most effective communication channels.
  • Communication and environment shaping: We develop awareness and information campaigns to raise awareness about the disease and its impact on patients’ lives. We promote dialogue among patients, health professionals, policy makers, and other key stakeholders to foster positive change in the approach to disease care
  • Fundraising: We support patient associations in fundraising to finance research, patient care and advocacy projects.

The benefits of our advocacy projects

Advocacy is no longer an option, but a strategic necessity for pharmaceutical, medical device, and digital therapy companies. In fact, an effective advocacy strategy brings several benefits to the company:

  • Early market access: A strong relationship with patient groups can facilitate market access and accelerate the adoption of new products.
  • Improvement of products and services: Patient feedback can guide the development of more effective and personalized treatment solutions.
  • Reputation building: Active engagement in advocacy demonstrates the company’s commitment to patients and the community.

INSIEME PER: the project dedicated to patient associations

From listening to the needs of associations, we found that there was a lack of an exclusive moment for patient organizations to meet. That is why we started Insieme per, an ongoing pathway that through meeting and sharing, promotes growth, the creation of strategic alliances and a holistic approach of the association world, regardless of the individual pathology

To date, more than 60 Patient Organizations are involved in the project, meeting periodically online and offline and collaborating on specific issues.

Insieme per, foto di gruppo

Discover more Patient engagement services

In addition to developing advocacy projects, through direct listening to people with pathologies and a close network of relationships with patient associations and federations, we are also involved in many other services in the field of engagement.

Find out more: EmpowermentPatient Journey and DTCPPatient Support program

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